How it Started

Lori McGuire started On Location Fitness (OLF) after reigniting her commitment to physical well-being following a period of inactivity. Juggling the roles of a dedicated mother, wife, and healthcare professional, she found herself neglecting her own health and fitness needs. After more than 15 years of overlooking her personal wellness, she emerged from this phase with hard work and determination. Recognizing the challenges of integrating exercise and strength-building into her own busy life, she discovered a passion for helping others, especially women, to discover and achieve their fitness goals.

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What They Do

OLF by Lori specializes in personalized fitness training tailored to women seeking to be a better version of themselves. With On Location Fitness, clients enjoy the convenience of in-person sessions where Lori delivers tailored workout programs and equipment to their preferred location, be it their home or a public space. Additionally, Lori extends her expertise through a virtual training studio, enabling individuals from any corner of the globe to access her guidance.

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What Sets On Location Fitness Apart

At On Location Fitness, every client receives personalized attention.  Whether in the comfort of their own home, through virtual sessions, or in person, fitness training is crafted and workouts tailored to support their customers’ goals. This approach is particularly attractive to women who may feel uncomfortable in a traditional gym setting or require guidance on workout techniques and building confidence in their abilities and strength.

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Lori is a certified personal trainer and virtual coach accredited by the National Academy of Sports Medicine. Additionally, Lori holds several group fitness certifications.

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Advice to Entrepreneurs

Lori’s advice to fellow entrepreneurs is to be mindful and prayerful in every step you take when building a business. Take time to focus on self-reflection to uncover your genuine “WHY”. This will help to cultivate a genuine understanding for the foundation of your business. Lori discovered this helped her to stay true to herself and remain focused on her unique path.

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Moreover, Lori advises aspiring entrepreneurs to seek guidance and wisdom from honest, hardworking business owners who have already treaded the path to success.

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On Partnering with Journals & Ledgers

“Partnering with Journals & Ledgers has helped me by handling the tasks of bookkeeping and expense management. By freeing up time previously spent on these responsibilities, I have been able to accommodate more clients. Journals & Ledgers are the professionals in bookkeeping details and are always available to answer questions when needed. Thanks to Journals & Ledgers, OLF’s financial records are better organized, offering a clearer understanding of the price point of my services. This has allowed my business to move in a more profitable direction and to preserve the future of On Location Fitness. Our partnership has allowed me to do what I love while maintaining a means of financial livelihood. I trust Journals & Ledgers completely and would recommend their services to businesses, large and small.”

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If you are interested in personal training or have other questions for Lori, you can email her directly at lorimcguire0220@gmail.com or visit her website www.onlocationfit.com.

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